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Real estate agents must toughen up in slow market

By Melissa Wirkus

When the housing market was booming, so was the profession of being a real estate agent.

Actually, the real estate industry became flooded with different people wanting to get in on this particular job industry.

But now, as the housing market has seen better days, it takes a lot more for a real estate agent to survive and make money.

During the boom, it honestly took very little skill to sell a home, since the demand for just about any home was so great. As sales are slowing dramatically across the country, it takes a lot more for an agent to secure a property and then find a buyer.

An October 12, 2006 article by Otesa Middleton Miles of Bankrate.com, “Real estate agents: Sink or swim in tougher waters,” takes a look at this profession that is going through a lot of changes.

Now as the market continues to slow, it looks as though a lot of real estate professionals, especially the new ones, will want to get out of the industry.

But many people are finding that there are many perks to this profession, and will not be leaving any time soon, only trying a little bit harder.

“But, it's not all gloom and doom on the other side of the boom. Flexible hours, commission-based income and the opportunity to be your own boss are still attractive to many, including Melissa Silver, a real estate agent who just started last year. She says she's still on track to earn the $30,000 she projected for this year, working 15 to 25 hours per week, far more than the $9,800 she grossed in 2005. However, Silver does make it a point to lower sellers' expectations when she lists homes. ‘We're telling our sellers that their home will be on the market six to nine months,’ she says.”

The reason why so many people were able to become real estate agents during the housing boom of the past five years is because it is not very difficult to obtain a real estate license.

It actually takes more time to become a hair stylist than it does to become a real estate agent, where you are handling one of the biggest transactions of a person’s life.

Regulations vary by state, but most require about 50 to 100 hours of class time to be eligible to become a licensed real estate agent. Then of course, there is a test.

Many people who have been in the industry for a while believe there should be tougher standards for becoming a real estate agent.

“Anthony Marguleas, broker and owner of high-end realty firm Amalfi Estates in Los Angeles, thinks the industry shouldn't be spitting out low-producing agents. Instead, it should be harder to become one.”

“‘Real estate agents typically get ranked right around used-car salesmen. The bar is so low to get a real estate license,’ says Marguleas, who operates in a high-end market in Pacific Palisades, Calif., and has been in the real estate business for 15 years. ‘I would love to make it as hard as it is to become a doctor or lawyer to raise the professionalism. So many people who do this are part-time and not very knowledgeable about what they're doing. It's why consumers have such a poor image of real estate agents.’”

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